Visit Us

The Ideas Factory, Curlew Pavilion, Portside Business Park, 189 Airport Road West, Belfast, BT3 9ED

Email Us

Call Us

(028) 9073 0999


BBC Points of View returns

First appearing in October 1961, the BBC's longest running television series Points of View returned to our screens last Sunday with a fresh new look designed by Whitenoise. The show producers required a flexible show brand which worked across a wide range of deliverables, including wipes, aston straps, comment cards as well as other in-show graphics and a new title sequence. 

The various BBC online platforms, including iPlayer, website, Twitter and Facebook, were also updated and a 'Points of View' sofa will tour the country for members of the public to air their opinions on BBC output.

The show titles, shot right here in Belfast and the surrounding area, feature a range of people holding up and passing on the title board with clever motion-tracked compositing to bring the whole thing to life.


Further reading

Translink Metro wayfinding project 03-09-2018

Translink Metro wayfinding project

Translink is gliding ahead with a new integrated passenger wayfinding scheme courtesy of Whitenoise.

Read the article
Ulster Orchestra season programme 07-06-2018

Ulster Orchestra season programme

It's that time of the year again... Say hello to the beautiful new season programme for the Ulster Orchestra.

Read the article
Translink Road Share 04-06-2018

Translink Road Share

Sunday 3rd June saw Translink literally bringing the city to a standstill as Whitenoise captured 89 cars, 105 people, dozens of bikes, one Translink Glider bus and a whole film crew, to produce 'Road Share’...

Read the article